Copy writer: writes informative and promotional copy for use in electronic and print media to promote awareness of organizational messages, projects, products, etc. Writing should get attention, communicate a message and prompt readers to take action while conveying the company brand. May include letters, flyers, announcements, product descriptions, project sheets, scripts, PowerPoint presentations, brochures, newsletters, annual reports, and so on. Will work with other writers and editors and will collaborate with other departments. Copywriters must have an excellent grasp of the written word and be able to alter their writing style for the material’s desired impact. Familiarity with different, current promotion and marketing techniques helpful.
Creative Writer (fiction and nonfiction): Selects or is assigned subject matter based on abilities, and current needs. Conducts interviews and research and makes notes to retain ideas, develop factual information, and obtain authentic detail. Organizes material and develops the story. Reviews, revises, and corrects with editorial assistance.
Newswriter/Reporter: Collects and analyzes information about newsworthy events to write news stories for print and electronic publication. Receives assignments or evaluates news leads and news tips to develop story idea. Gathers and verifies factual information regarding story through interview, observation, and research. Conducts interviews, organizes material, isolate pertinent facts and details, determines slant or emphasis, and writes story according to prescribed editorial style and format standards. May also edit and assist in editing.
Technical Writer: Develops, writes, and edits material for more detailed and or technical projects.
Editor: Reviews writers’ work and gives instruction and direction regarding changes, additions, and corrections. Rewrites, combines, and polishes draft scripts, as necessary, to prepare scripts for production. Reads stories and other material obtained from various sources and evaluates potential for development. Edits and reviews internal publications for accuracy and completeness. Conducts interviews, writes editorials or special articles, and approves final drafts and layouts.